Month: March 2014

Why is Negative So Much More Attractive than Being Positive?

I’ve written on this blog before about Kevin Roberts being the poster boy for ADHD and now have completed his rather good book – Movers, Dreamers and Risk-Takers, Unlocking the Power of ADHD. I like it, ironically, because he is so positive about the whole ADHD issue, something that the Neuroscientists like Russell Barklay are not (“It’s a Neurodisability, why dress it up as anything else?”)

One of the more fascinating nuggets to emerge from this book is that ADHDers create negative dynamics in many areas of their lives because “negative information and stimulation weigh more heavily on the brain than positive information and stimulation, thus creating brain activity”*.

As Roberts writes: “I have come to the inescapable conclusion that I feel more alive when I am being negative. Opposing something gives me more juice than supporting it. We ADHDers create negative dynamics in many areas of our lives… Continue reading “Why is Negative So Much More Attractive than Being Positive?” →